Market yourself as a personal trainer

If you are running a personal online trainers business, you need to have good personal trainers on your payroll. This breed of staff, if they have the right background, training and approach, can make a big difference to improving the image of your gym as also increasing your client base. Fitness depends on proper training, and if your trainers can provide the same you will definitely see an increase in the number of people wanting to enroll. The Dangerously Fit Boot Camp may be a good fir for you.

So what are the qualities and attitude you need to look out for when hiring personal trainers? Given below are a few guidelines:

  • When you employ a personal trainer you should first check what personal trainer courses the person has undergone, and any fitness certifications obtained with a fitness company. This is important as the better the training and experience, the more the personal trainers will be able to invest in the job. Personal training is in fact, not just a job. It should be a lifestyle where the incumbent is willing to go the extra mile during training sessions.
  • The trainer should develop a good rapport with the clients. Fitness training should not be something for clients to dread because it demands effort and commitment. The trainer should be able to introduce a level of relaxation and fun into the training sessions so that clients look forward to the next session.
  • If the trainer has an increase in performance and is already on the popular list, hiring someone of such caliber will definitely prove a worthy hire. For example, if the trainer has won prizes in some sport such as sprinting, boxing etc…for sure he or she will have a fan following. This could result in a Pied Piper situation.
  • Personal trainers are bound to discuss with others about their training experience in your gym. If you discover that negative stories are floating around, it is time to take up the matter with the trainer.
  • You need to hire a trainer who is not a clock-watcher. Often clients could require a bit of extra time to complete their workouts. The trainer should be willing to accommodate the clients without any fall-off in quality.
  • When hiring, check out whether the trainer is involved in any community activities. Such involvement would enhance the trainer’s reputation, which in turn will lure more clients to enroll in your gym.


Most gyms will offer the services of trainers with backgrounds in personal trainer courses. However, not all trainers might be pulling their weight. No doubt they will do their duty in helping clients with the workout routines, but how many really throw their heart and soul into the job? A personal trainer has to first understand the mission of your gym. Next, the trainer would need to look at each client as a separate entity with individual needs. Lastly as mentioned above, the trainer should be ready to undertake the training responsibilities with total commitment and sincerity.